Laura Paulson

Author Archives: Laura Paulson

The Best Email Marketing Infographic

Regardless of what marketing strategies you may use or have tried, there is one that consistently outperforms all the others and that’s  email marketing. Check out the infographic below, compliments of EveryCloud.  This comprehensive infographic is sure to offer you some information and insights that will be new to you and help your success.  Check […]

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Become an Email Marketing Expert with Free Ebook

Email marketing is a popular way for businesses to reach customers and is often listed as one of their most powerful marketing channels.  With email usage worldwide projected to reach 3 billion users by 2020, businesses simply have to continue using email marketing to reach their audiences if they want to scale quickly. Yes, effective […]

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5 Quick Hits to Improve Your Website SEO

5 Common But Easily Fixed SEO Mistakes

Whether you’re publishing content to generate leads, or to raise awareness of your brand, you need to get traffic to your pages. Social media is good for traffic, but it actually makes up only 5-6% of all the web’s referral traffic.  On the other hand, search drives 28-29% of the web’s referring traffic to your […]

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3 Selling Habits You’ve Got to Ditch Right Now

Many of the old-school selling ideas no longer apply to today’s well-informed, busy, and discerning prospects.  If you’re relying on these old-school selling habits, it’s time for you to break away and update your sales approach. Once you ditch these habits, you’ll start dominating your competition in sales. Watch this short video by Marc Wayshak […]

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7 Ways to Drive Customers Away

As a consumer, how do you feel about the level of customer service you receive today?  If you’re like me, you find that getting really good service, today, is so rare that when it happens you’re like “Wow! I need to talk to this person’s supervisor to give kudos” because you’re just so shocked.  Not […]

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