Category Archives for "Content Marketing"

5 Quick Hits to Improve Your Website SEO

5 Common But Easily Fixed SEO Mistakes

Whether you’re publishing content to generate leads, or to raise awareness of your brand, you need to get traffic to your pages. Social media is good for traffic, but it actually makes up only 5-6% of all the web’s referral traffic.  On the other hand, search drives 28-29% of the web’s referring traffic to your […]

Continue reading

Making It Easy to Subscribe to Your Blog with RSS

Just a really, really simple tip about something I discovered this weekend while updating my blog with my new wordpress theme.  It’s such a simple thing, I can’t believe I actually missed it.  Nevertheless, I thought I would share in case anyone else didn’t know about it either.  It’s with my RSS (Really Simple Syndication).  […]

Continue reading

Anchor Text Basics

An Anchor Text is a piece of text that is used to describe a link. Most people view it as a way to simply improve the appearance of their links; however, Anchor text is one of the most fundamental yet misunderstood aspects of search engine optimization. While anchor texts do shorten your links and make […]

Continue reading

Create A WIN-WIN For Your Blog Commenters

Do you want a blog that rewards your readers for commenting and engaging in the community?  Then why not transform your Blog from a NOFollow Blog to a DOFollow Blog. Don’t fully understand the differences and the benefits?  Well,  Heather Stevens of clevermarketer.com wrote a blog post Is Your Blog Commenting An Ineffective Waste Of […]

Continue reading

Write Better Blog Posts

I was reading a blog post the other day that had a wealth of really, really, REALLY (did I say, “really”?! LOL) great information – many tips and tricks that I plan on implementing over time.  However, there was just too much there that it actually ‘wore me out’ just reading it – “Oh cool, […]

Continue reading

How To Set Up A WordPress Blog

So, you’re ready to create a self-hosted wordpress blog but you don’t know where to start.  Yes, it can be very intimidating and at first you will feel like you’re all thumbs but the best thing to do is just get started.  Over time, things will eventually fall into place. The following steps will guide […]

Continue reading

My Top 10 Favorite WordPress Plug-ins

WordPress.org is really the preferred blogging platform because you host your site and have complete control.  When you first install WordPress.org, it comes as a blank slate so you are responsible for adding all the different plug-ins that add the various features and functionality onto your blog.  While, researching and playing with the various plug-ins […]

Continue reading